Advantages of private label:
Create a competitive price
Increase in profit
Prominent brands spend more money on marketing and advertising as they have more demand in the market; Therefore, the total price of this type of products in retail stores is high in order to cover the costs, while a retailer by buying products without labels and using a personal label can save a lot of money spent on marketing and advertising to save.
Strengthening the sales team
Using this method, you start building your brand
Maintaining customer loyalty
Today, people prefer to buy products with their favorite labels over other products. If people are interested in the products distributed under your label, then you are definitely the only source they will turn to for purchases.
Disadvantages of private label
Creating unusable inventory
Difficulty gaining customer trust
Arah company gives its customers the opportunity to design the packaging of the materials according to their taste and print and package any information such as name, logo, address and any other information according to their needs.